Susan Murphy
Designer & Art Director
-This is a 30 second spot that focuses on establishing texting while driving as something you just wouldn’t do, rather than something you just shouldn’t do.
I'd just gotten my wisdom teeth out (naively thinking I'd be back to the grind that afternoon) and was assigned to work on an animated typography project with the hilarious copywriter Stephen Philpott. Most likely by a combination of strong painkillers, and Stephen's spectacular storytelling, we managed to pull it off and get a few cringey moments, "hey, are you the texting while driving girl?!".